The Millennials’ Orchestra: Millennial Generation Audiences & Donors

Social media, the Internet, and mobile technology are considered to be key to connecting, interacting, and building relationships between Millennials and arts organizations. Read more of my research on engaging Millennial generation audiences and donors in my latest blog post. Continue reading

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Symphony orchestras going mobile? App-solutely!

With the use of mobile apps on the rise, I was curious to see how many symphony orchestras have embraced the trend.

Orchestra apps are making it easier for fans to follow the latest news, find event information, buy tickets, make donations, listen to music samples, watch videos, learn about conductors and musicians, access driving and parking information, and more…all on their mobile devices.

There were a few orchestras that I expected to find, including the Chicago Symphony Orchestra, the Detroit Symphony Orchestra, and the San Francisco Symphony.  There were several that I was pleasantly surprised to see!  Although I am rather impressed by the number of symphony orchestra apps already available, I feel there is great potential for this list, as well as patron engagement, to grow.

Which symphony orchestras did I find in the rapidly expanding mobile app-mosphere?

New finds!

Classical Music Apps:
WQXR – New York’s Classical Music Radio Station – released the Top 5 Classical Music Apps (top 5 @ 105) in 2011, including:

  1. Bachtrack – search by composer, work, choreographer, performer, country, city, venue or any combination of these.
  2. Boston Symphony Orchestra – BSO Media Center: WebTV provides virtual concert-going experience (Press release)
  3. Medici.tv – subscribe, rent films, and watch live webcasts
  4. iGendyn – entertaining sound synthesis app
  5. Mahler Translation – Nearly 2300 English translations of German musical words and phrases found in Gustav Mahler’s symphonic works.

You may find other WQXR Top 5 lists from 2012 that interest you:

I want to hear from you! (@CStarek; www.mezzaphonicallyspeaking.wordpress.com; Google+)

  1. Would you consider downloading your local orchestra’s mobile app?
  2. What are your initial reactions to this service?
  3. What are your thoughts for the future of symphony orchestra engagement?